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Dental practices sit in an unusual spot for digital signage: patients are a genuinely captive, attentive audience, often actively looking for something to distract from pre-appointment nerves. That combination of attention and mild anxiety makes dental practice digital signage unusually valuable when it's used well — and unusually wasted when it's just a screen looping generic content nobody engages with. Education Reduces Anxiety and Chair-Time Explanation Patients who alrea