1. Measure
  2. Footfall
  3. Looks
  4. Dwell time
  5. Audience
  6. Privacy

Clever Analytics · audience measurement

Stop guessing who sees your screens. Start measuring.

Most digital signage is a black box. Clever Analytics counts the people who pass, the people who look and how long they watch, at every screen in every location.

Footfall & peak hours

How many people pass, and when.

See how many people walk past each screen, when your busiest hours are and which zones underperform, so your key messages run when the most people are there.

0Passers-by
0Looks
0.0 sAvg dwell

Live simulation for this preview

Looks

Looked at, or just walked past?

The sensor tells the difference between someone who walked by and someone who turned to look. You report real attention, not estimated footfall.

Dwell time

How long they watched.

Dwell time shows which content holds attention. A/B test colours, layouts and offers, then keep the version people watch longest. In queues, the right content can make the wait feel shorter.

Audience

Who's watching, anonymously.

Age ranges and gender are estimated on the device and reported only as anonymous totals, so you can tailor content by time of day and location.

18–24Top band, mornings
25–34Top band, lunch
35–44Top band, evenings

Illustrative figures for this preview

Privacy first

Processed on the device. Nothing personal leaves.

Faces are analysed locally by edge AI. No images or personal data are stored or sent anywhere. Only aggregated, anonymous counts reach your dashboard, built to meet GDPR.

Two ways to add it

Use it with your current screens, or with the full platform.

Standalone

Clever Analytics

Works with or without Clever CMS

  • Runs alongside your existing signage system
  • Compatible with platforms such as ScreenCloud and Yodeck
  • Looks, dwell time, footfall and peak hours
Get a quote
Full platform

Studio Elite

£112/screen/mo

£149 billed monthly

  • Clever CMS and monthly custom design
  • AI foot traffic and dwell time data
  • Audience demographics and proof of play reports
See Studio plans
Does Clever Analytics store images of people?

No. Faces are processed on the device and no images or personal data are stored, retained or transmitted. Only anonymous, aggregated counts are sent to the dashboard.

What does it measure?

Passers-by, looks, dwell time, anonymised age range and gender, foot traffic patterns, peak hours and how individual content performs in A/B tests.

Does it work with my existing signage software?

Yes. The standalone version works alongside other signage systems, including platforms such as ScreenCloud and Yodeck, as well as Clever CMS.