At Clever Posters, we are committed to protecting the privacy of our clients and their customers. This policy explains what information we collect, how we use it, and the strict measures we take to ensure data security.

We collect data through two primary channels:

• Business Operations: Name, email, billing address, and contact details for clients using our CMS and design services.

• Digital Interaction: Anonymous metrics via our AI sensors.

Our AI analytics system is built on a Privacy-by-Design foundation:

• No Personal Identification: Our sensors do not record video, take photographs, or store facial recognition "templates".

• Edge Processing: All data is processed locally on the device (at the edge). No raw images are ever transmitted to our servers or the cloud.

• Anonymised Metrics: The only data transmitted is aggregated, anonymous statistics such as foot traffic counts and dwell-time averages.

• Service Delivery: To manage your CMS account, schedule content, and provide design support.

• ROI Reporting: To provide Tier 4 and Enterprise clients with performance data and audience insights.

• Communication: To send updates regarding your service or technical alerts.

• No Sale of Data: We never sell your personal information or your audience data to third parties.

• Secure Infrastructure: Our CMS is hosted on Google Cloud, utilizing enterprise-grade encryption and security protocols.

• Sub-processors: We only share data with essential partners (like EasySignage for CMS hosting and Hexa AI for analytics) under strict confidentiality agreements.

We comply with the UK GDPR and international data protection standards. Users in the UK and EU have the right to access, rectify, or delete their personal account data at any time.

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For any privacy-related inquiries, please contact our Data Protection Officer at: privacy@cleverposters.com